3 Reasons To Hide Your Status On a Facebook Page.. Or Not.

My friend Lisa Padgett, of Green Dog Graphic Design, LLC, asked me when and why a business should use the "Hide" a post option on the Facebook Timeline.

Here's my answer: As far as I know, there isn't a good reason to do so.  I'm sure there is a valid reason, somewhere out there, but I'll be damned if I could find it.

So, let's think about this. Here are some scenarios:

• You post a status and no one likes it, do you hide it?  Was it a good post and maybe no one saw it?  Leave it.  You never know, I've seen "likes" and comments on old content, months after they were originally posted.  
• It was a bad post.  Poorly written, in bad taste or may contain typos, for example.  Hiding leaves it on your activity log, which only the page administrators can see.  Should you leave it there as a reminder of what never to do again? Nah.  Delete it, or apologize in a comment and move on.  You are only human. If you just have horrible judgement on what is good content, it may be time to hand over the reins to a more capable party.
• The status post solicited negative comments.  Unless the "fan" is posting really nasty things, you are better off leaving it there.  Address the issue.  This is the real reason you are engaging your customers.  You should welcome both good and bad comments.  How else are you going to correct your downfalls or make sure the successes are repeated?

If you know of a better reason to Hide a post, please let me know.  Contact me at crazymuttmarketing@gmail.com